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gastrodat GapManager

Active sale of free rooms

While gastrodat has so far seen itself as a tool to automate and facilitate numerous routine tasks for the accommodation business, we are now taking a giant step further: actively selling free rooms for you!

You can set in gastrodat GapManager that every gap between two dates that is, for example, a maximum of four days long should be a gap. Of course, you can also set two or three days. After that, the gastrodat GapManager immediately scans your room schedule and looks for just these gaps.

gastrodat GapManager

  • Fully responsive: adapts to any end device
  • Cancellations are automatically converted into gaps
  • Various discount types
  • Remaining space exchange included
  • Implementation in the gastrodatdat CorrespondenceManager or the gastrodat MarketingManager possible on request
  • Multilingual depending on the origin of the guest
  • Fully automatic route planning integrated
  • Direct linking with existing social media content

Guests become regulars

The GapManager searches all your bookings of the last months and years by means of a special developed algorithm and finds out which of your guests are most likely to be interested in this gap.

Afterwards the gaps will be offered to these guests fully automatically by sending them a digital offer.

GapManager algorithm

How does it work?

  1. Which rooms are available – where are unwanted gaps?
    In the setup of the GapManager you can adjust that each gap between two bookings of maximum four days is considered to be a gap. Of course, you can choose also two or three days only. Once that is defined the GASTROdat GapManager immediately searches your room plan for these gaps.
  2. Activate / ignore gap:
    You have got full control all the time. Decide for each gap whether it shall be sold actively or not. If not, choose “ignore gap” and the GASTROdat GapManager will not display this gap anymore.
  3. What shall happen to the gap?
    Now the GASTROdat GapManager can start its marketing. You have the following marketing opportunities which can also be combined:
  • direct offer to former hotel guests
  • advertising the gaps via your own remaining rooms market
  • special offers on TRIVAGO
GASTROdat GapManager

Direct offers to former hotel guests

In case of direct marketing the GASTROdat GapManager is searching all former bookings by an especially developed algorithm in order to find guests who perfectly suit the appropriate gap.

Thereby the GapManager considers the suitable room (for example for two adults and one child) as well as the guests’ previous booking habits. Not every guest likes to do short breaks, not everybody likes to travel around Easter. But, if a guest travelled like that in the past, this is a clear indication and the GASTROdat GapManager will propose this guest to you.

GASTROdat GapManager overview

If you select this guest then, he will receive a special digital offer via digital e-mail (abb. DE). The guest can book immediately by the means of the integrated booking link and do a prepayment at the same time – the reservation will be entered to your GASTROdat room plan in real time.

digital offer GapManager

Integration into your homepage

The RemainingRoomsMarket plug-in integrated to your website clearly presents the remaining rooms which can be booked by clicking the button “RemainingRoomsMarket”.

GapManager integration of the homepage